About Us

10 year anniversary grapic

Experience! The Finger Lakes is committed to sharing the best the Finger Lakes has to offer with our guests. The company is owned and operated by local Ithacans, Laura and Alan Falk, who are passionate about the region.

Since 2007, Laura and Alan have been totally committed to providing guests with the highest-quality experiences in the region: fun, informative, personalized, and affordable.  Laura is a certified sommelier and holds a PhD in nutrition, so our specialty is offering premium culinary experiences from immersive wine tours to personalized pairing events.  Today, Experience! The Finger Lakes has grown into one of the area’s most popular attractions and the top-rated touring company in the Finger Lakes.  We are recognized by Tripadvisor, the worlds largest travel site, as one of the Top 10 wine tours in the United States, and the #1 tour in the Finger Lakes region. Our goal is to help our guests love the Finger Lakes as much as we do.

Come tour and engage in the region’s glorious bounty with us and find out why those of us who live here stay here, and those who visit come back again and again.

Our Story:

The Falk family, owners of Experience Finger Lakes

Laura and Alan Falk have lived and experienced the Finger Lakes for over 25 years.  After 20 years working “straight-jobs” – Alan as a software engineer, and Laura, first as a manager in a software company, and then as a nutrition researcher at Cornell University – they  began to yearn  for the “next big adventure”.

Here is how they explain their story:
Our epiphany came in 2006 on a 3-week RV trip in Grand Teton, Yellowstone, and Glacier National Parks.  We used a wonderful touring company to help plan our trip, and one morning while studying our custom  itinerary, we looked at each other and said, “We can do this!  We live in a wonderful tourist destination, and while there is so much to do, there is nobody in the area that helps pull it all together for our visitors”!

Six-months later, Experience! The Finger Lakes, LLC was founded.  We consider ourselves concierge to the region – providing our guests maximum enjoyment with minimal effort.

Our Team:

Sharing our enthusiasm and commitment to the region are our Experience! The Finger Lakes team. These are the best in the business.  Our tour guides and office staff are highly-trained hospitality professionals – but they’re also enthusiastic locals, our friends and neighbors who have made their homes here. Even when they’re not guiding tours, our employees are the people in town who give the best directions, recommend the best restaurants, and generally know where the fun is happening around Ithaca.

  • Chris
  • Chris who celebrates 5 years as an E!FLX tour guide, is Mr. Hospitality.  With over 10 years of fine dining expertise, expect him to provide fabulous insights on our culinary tours. He is also an fabulous artist. Check out his work at https://loomisart.wordpress.com

  • Samantha
  • Samantha is a perfect match for Experience! The Finger Lakes.  She is a trained geologist and also has worked at Ventosa Vineyards, in the vineyard, cellar, and in the tasting room, sharing her love of wine.  As a result, you will see her guiding both our natural history tours of the gorges, and our wine tours.

  • Liz
  • Liz, one of our newer tour guides,comes to us by way of Montana, but grew up spending summers in the Finger Lakes. When she’s not giving tours, she is refining her graphic design skills or out enjoying the local hiking trails.

  • Emma
  • Emma, while new to E!FLX, has been in the FLX wine industry for years both as Tasting Room Manager at Hector Wine Company and most recently as a sales associate at the ultra hip Red Feet Wine Market in Ithaca. She also has years of experience in leading tours as a docent for Corning Museum of Glass.

  • Rachel
  • Rachel has been guiding with Experience! The Finger Lakes for over 5 years. Rachel’s experience in hospitality and wine service makes her a natural tour guide. When not touring, Rachel is a yoga instructor in Ithaca, and runs a Yoga programs in Ithaca, Costa Rica, and other fabulous destinations.  Learn more about her Yoga at http://www.heartthreadyoga.com/

  • Steph
  • Steph, while relocated to Switzerland, is our tour guide emeritus, and can at anytime show up back in the FLX for a pop-up tour.

  • Carolyn
  • Carolyn is our Tour Office Coordinator, so when you give us a call, chances are you will get to know her.  Carolyn helps you plan your perfect visit, and sets the stage for the level of quality service you will receive from start to finish with E!FLX

  • Aidan, Jackson and Chris
  • Aidan, Jackson and Chris make up our team of Tour Prep Assistant.   These are the young men who keep our vans spotless and prepare all the extra little details that help make E!FL tours so special.

  • Tommy
  • Tommy is our resident special projects intern working with E!FLX whenever he is home from college at Union in Schenectady. He has been part of of the E!FLX family since 2011.